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Cleveland Cavaliers Team Shop, Quicken Loans Arena, Cleveland, Ohio

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Showcasing new talent for a rejuvenated fan base, the Cleveland Cavaliers embarked on a massive remodel of their flagship team shop in Quicken Loans Arena. The entire space was gutted, the ceiling was removed for a second floor expansion, and the new team colors and attitude was incorporated into the new store design.

The soffits on both floors and six large support columns were wrapped with digitally printed wall covering, including a 25’ high column in the center of the space. But the main feature wall graphic was a large “All for One” mural installed on the 21’ high wall between the two levels. 

Department identification signs were fabricated using 3/8” acrylic panels with painted dimensional lettering, and attached with stand-off hardware. A larger acrylic panel at the top of the stairs was reverse printed and used to promote Fathead graphics. Additional dimensional letters and logos were cut from brushed aluminum DiBond and pegged off the wall to identify the Fathead and Lake Erie Monsters departments.

Brand Décor provided field verifications, print production, fabrication of all dimensional elements, and managed the entire installation in under five weeks. We possess the ability to control quality across the different types of media and manage the project start to finish under tight deadlines. Contact us today if you want to have Brand Décor on your team.